The Wengernalp Railway connects Lauterbrunnen, Wengen and Grindelwald with Kleine Scheidegg, and is the famous feeder train to the Jungfrau Railway. With a length of 19,114 m, it is the world's longest continuous rack railway and also perfect for effective full-wrap advertising on behalf of Samsung.
A message that sticks in the form of full-wrap advertising is the perfect way to generate attention in a surprising way in a pleasant environment. These spaces in public transport can be used for striking branding, an eye-catching product launch or an important anniversary to communicate moving messages. For example, with the Wengernalp Railway, which transports more than 1,800,000 guests to and from Kleine Scheidegg every year.